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Singulariki

Identify business or organizational opportunities

Work activity · O*NET

Identify business or organizational opportunities is an intermediate work activity in the O*NET database — a concrete task that recurs across many occupations , grouped under Identifying Objects, Actions, and Events. 39 occupations report doing it as part of their work.

What it involves

The most common detailed activities O*NET records under this category, ranked by how many occupation tasks map to each.

  • Identify potential customers
  • Identify opportunities to improve operational efficiency
  • Identify opportunities for green initiatives
  • Identify strategic business investment opportunities
  • Identify sustainable business practices
  • Identify new applications for existing technologies
  • Identify investment opportunities or strategies
  • Identify job or employment opportunities

How AI is applied to this activity

Microsoft's "Working with AI" study mapped real Bing Copilot conversations to O*NET work activities. The figures below are their measurements for this activity — they describe how AI is used today in one assistant's data, not a forecast that the activity will be automated.

AI completes it successfully 93.1% When Copilot attempts this activity, how often it finishes the task
Scope AI handles 31.7% How much of the activity AI carries within a conversation
Positive user feedback 72.9% Share of interactions users rated positively
How often AI is applied here 67th pct Percentile across all measured activities by how often AI performs them

Source: Microsoft "Working with AI" (working-with-ai). A high completion rate means AI can assist the activity in isolation — it does not mean an occupation that performs it is being automated, since every job blends many activities.

Detailed work activities

The more granular units of work O*NET groups under this activity, ordered by how many occupations perform them.

Occupations that perform this activity

Ranked by how many of the occupation's tasks map to this activity.

Occupation Tasks
Advertising Sales Agents 3
Logistics Engineers 3
Energy Auditors 2
Industrial Ecologists 2
Photonics Engineers 2
Real Estate Sales Agents 2
Sales Engineers 2
Securities, Commodities, and Financial Services Sales Agents 2
Supply Chain Managers 2
Water Resource Specialists 2
Budget Analysts 1
Business Continuity Planners 1
Chief Sustainability Officers 1
Demonstrators and Product Promoters 1
Door-to-Door Sales Workers, News and Street Vendors, and Related Workers 1
Environmental Economists 1
Environmental Restoration Planners 1
Financial and Investment Analysts 1
Freight Forwarders 1
Funeral Attendants 1
Geothermal Production Managers 1
Insurance Sales Agents 1
Investment Fund Managers 1
Logistics Analysts 1
Mechanical Engineers 1
Models 1
Nanosystems Engineers 1
Nuclear Technicians 1
Online Merchants 1
Personal Financial Advisors 1
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel 1
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products 1
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products 1
Solar Energy Installation Managers 1
Solar Sales Representatives and Assessors 1
Telemarketers 1
Traffic Technicians 1
Water/Wastewater Engineers 1
Wholesale and Retail Buyers, Except Farm Products 1
Exposure quadrant: AI task-overlap percentile vs Median pay AI task-overlap (horizontal) versus median pay (vertical), each as a percentile across all scored occupations, for 38 occupations in occupations that perform Identify business or organizational opportunities.. Overlap measures shared tasks with AI, not automation. Lower overlap · higher pay Higher overlap · higher pay Higher overlap · lower pay Lower overlap · lower pay Funeral Attendants Nuclear Technicians Models Solar Energy Installation Managers Geothermal Production Managers Traffic Technicians Demonstrators and Product Promoters Energy Auditors Door-to-Door Sales Workers, News and Street Vendors, and Related Workers Water Resource Specialists Online Merchants Water/Wastewater Engineers Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products Advertising Sales Agents Budget Analysts Freight Forwarders AI task-overlap percentile → ↑ Median pay
Occupations that perform Identify business or organizational opportunities., by AI task-overlap and median pay

Sources for this page

Every figure above traces to a named public dataset and the exact release below — not hand-written opinion. See the full methodology for what each measure does and does not mean.

Data compiled June 2, 2026. Figures are estimates, not advice.

Cite this page
Plain

Singulariki. "Identify business or organizational opportunities." Singulariki: a source-backed encyclopedia of work. Built from O*NET 30.3; Microsoft “Working with AI” working-with-ai. Accessed June 7, 2026. https://singulariki.com/activities/identify-business-or-organizational-opportunities

APA

Singulariki. (2026). Identify business or organizational opportunities. Singulariki: a source-backed encyclopedia of work. Retrieved June 7, 2026, from https://singulariki.com/activities/identify-business-or-organizational-opportunities

BibTeX 
@misc{singulariki-identify-business-or-organizational-opportunities,
  title  = {Identify business or organizational opportunities},
  author = {{Singulariki}},
  year   = {2026},
  note   = {O*NET 30.3; Microsoft “Working with AI” working-with-ai. Accessed June 7, 2026},
  url    = {https://singulariki.com/activities/identify-business-or-organizational-opportunities}
}

Citations name the underlying public dataset releases — they reflect what this page is built from, not just the URL.