Perform management activities, such as budgeting, scheduling, planning, and marketing.

“Perform management activities, such as budgeting, scheduling, planning, and marketing.” is a core task performed by Producers and Directors. Among the occupation's 30 rated tasks, workers place it 21st by importance (#10 most important). About 69% of workers say it is relevant to their job.

This is a single occupation-specific task statement from O*NET. The figures below describe how central the task is to the job and what independent studies measure about AI and this kind of work — not a prediction that the task will be automated.

Work activities this task rolls up to

O*NET groups concrete tasks into broader work activities shared across many occupations.

• Direct organizational operations, activities, or procedures. in Guiding, Directing, and Motivating Subordinates

AI exposure

The OpenAI / Eloundou “GPTs are GPTs” study rates this task E2. Exposure with tools — software built on top of a language model (not the model alone) could cut the time by at least half.

Exposure measures whether a model could meaningfully speed the task up — it is an estimate of overlap with model capabilities, not a measure of whether the work will be done by software. The study's intermediate score (β) for this task is 0.50. Automation potential label: T2.

Other tasks in this occupation

• Plan details such as framing, composition, camera movement, sound, and actor movement for each shot or scene. · importance 4.4
• Communicate to actors the approach, characterization, and movement needed for each scene in such a way that rehearsals and takes are minimized. · importance 4.4
• Direct live broadcasts, films and recordings, or non-broadcast programming for public entertainment or education. · importance 4.3
• Research production topics using the internet, video archives, and other informational sources. · importance 4.3
• Study and research scripts to determine how they should be directed. · importance 4.2
• Review film, recordings, or rehearsals to ensure conformance to production and broadcast standards. · importance 4.2
• Supervise and coordinate the work of camera, lighting, design, and sound crew members. · importance 4.2
• Confer with technical directors, managers, crew members, and writers to discuss details of production, such as photography, script, music, sets, and costumes. · importance 4.1
• Write and submit proposals to bid on contracts for projects. · importance 4.0
• Consult with writers, producers, or actors about script changes or "workshop" scripts, through rehearsal with writers and actors to create final drafts. · importance 3.9
• Compose and edit scripts or provide screenwriters with story outlines from which scripts can be written. · importance 3.9
• Identify and approve equipment and elements required for productions, such as scenery, lights, props, costumes, choreography, and music. · importance 3.9
• Establish pace of programs and sequences of scenes according to time requirements and cast and set accessibility. · importance 3.9
• Conduct meetings with staff to discuss production progress and to ensure production objectives are attained. · importance 3.8

See all tasks on the Producers and Directors page.

Sources for this page

Every figure above traces to a named public dataset and the exact release below — not hand-written opinion. See the full methodology for what each measure does and does not mean.

• O*NET 30.3 U.S. Department of Labor / National Center for O*NET Development
• “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130 OpenAI / academic

Data compiled June 2, 2026. Figures are estimates, not advice.

@misc{singulariki-task-22532,
  title  = {Perform management activities, such as budgeting, scheduling, planning, and marketing.},
  author = {{Singulariki}},
  year   = {2026},
  note   = {O*NET 30.3; “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130. Accessed June 7, 2026},
  url    = {https://singulariki.com/tasks/task-22532}
}