Will AI replace Advertising and Promotions Managers?
No single dataset says so — here is what the evidence actually measures.
There is no dataset that measures "replacement." What we can do is put three independent, published measurements next to each other for Advertising and Promotions Managers and let them stand on their own: how much of the work overlaps with what AI can do, what people who use AI in this job actually do with it today, and what the labor market is projected to do. None of these is a forecast of the role disappearing.
1. How much of the work overlaps with AI
Published exposure research places Advertising and Promotions Managers at a moderate exposure level (around the 64th percentile across all occupations). Exposure measures the share of tasks that overlap with current AI capabilities — it is not a measure of how many of those tasks will actually be automated, or on what timeline, or whether the role as a whole goes away. · AI assistant applicability (Microsoft)
A second, independent read agrees on the order of magnitude: the ILO's 2025 global study — scored on the international ISCO-08 system and bridged to Advertising and Promotions Managers through the published (approximate) O*NET-SOC crosswalk — places this work around the 75th percentile of 427 occupations, with about 39% of its tasks exposed (up from 33% in 2023). See the gradient →
2. What people actually do with AI here today
In observed AI conversations mapped to this occupation, usage leans toward augmentation — people working with AI (61.8% of measured use) rather than handing whole tasks off (34.8% automation-leaning). This is a sample of Claude.ai conversations, model-rated, not a census of the whole workforce. · Anthropic Economic Index
Tasks more often handed to AI
- Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies. · 27.7% of measured use
- Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns. · 7.7% of measured use
- Gather and organize information to plan advertising campaigns. · 1.8% of measured use
- Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications. · 1.2% of measured use
- Represent company at trade association meetings to promote products. · 0.8% of measured use
Tasks where a human is still in the loop
- Represent company at trade association meetings to promote products. · human still needed in 100.0% of cases
- Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications. · human still needed in 99.2% of cases
- Gather and organize information to plan advertising campaigns. · human still needed in 98.3% of cases
- Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns. · human still needed in 97.9% of cases
- Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms. · human still needed in 95.4% of cases
3. What the labor market is projected to do
The Bureau of Labor Statistics projects employment for this occupation as declining (-2.2% over 2024–34) , with roughly 2,100 openings projected per year (growth plus replacement). A projection is a model of the labor market, made before AI's full effect is known — but it is the closest thing we have to an official outlook. · BLS Employment Projections
The skills that travel either way
Whatever AI does to the tasks, these are the highest-importance capabilities this work runs on — the ones worth deepening because they transfer across how the job evolves.
- Sales and Marketing
- English Language
- Communications and Media
- Oral Expression
- Customer and Personal Service
The honest bottom line
No single dataset says so — here is what the evidence actually measures. Exposure is task overlap, not a verdict. Observed use is a sample, not the whole workforce. The employment projection is a model, not a promise. They measure different things and they do not have to agree. Read them together, see the full Advertising and Promotions Managers profile for the underlying numbers, and draw your own conclusion.
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Sources for this page
Every figure above traces to a named public dataset and the exact release below — not hand-written opinion. See the full methodology for what each measure does and does not mean.
- O*NET 30.3 U.S. Department of Labor / National Center for O*NET Development
- BLS Occupational Employment and Wage Statistics (OEWS) May 2024 U.S. Bureau of Labor Statistics
- BLS Employment Projections 2024–2034 U.S. Bureau of Labor Statistics
- Anthropic Economic Index v4 (2026-01-15) + v2 (2025-03-27) Anthropic
- Microsoft “Working with AI” working-with-ai Microsoft Research
- “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130 OpenAI / academic
- AI Occupational Exposure (AIOE) Felten, Raj & Seamans academic
- ILO / Gmyrek et al. GenAI exposure gradient 2025 International Labour Organization
- IBS O*NET-SOC ↔ ISCO-08 occupation crosswalk 2022 Institute for Structural Research (IBS)
- Frey & Osborne (2013) frey-osborne-automation academic
- Dingel & Neiman (2020) dingel-neiman-workathome academic
Data compiled June 2, 2026. Figures are estimates, not advice.
Cite this page
Singulariki. "Will AI replace Advertising and Promotions Managers?." Singulariki: a source-backed encyclopedia of work. Built from O*NET 30.3; BLS Occupational Employment and Wage Statistics (OEWS) May 2024; BLS Employment Projections 2024–2034; Anthropic Economic Index v4 (2026-01-15) + v2 (2025-03-27); Microsoft “Working with AI” working-with-ai; “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130; AI Occupational Exposure (AIOE) Felten, Raj & Seamans; ILO / Gmyrek et al. GenAI exposure gradient 2025; IBS O*NET-SOC ↔ ISCO-08 occupation crosswalk 2022; Frey & Osborne (2013) frey-osborne-automation; Dingel & Neiman (2020) dingel-neiman-workathome. Accessed June 7, 2026. https://singulariki.com/questions/will-ai-replace-advertising-and-promotions-managers
Singulariki. (2026). Will AI replace Advertising and Promotions Managers?. Singulariki: a source-backed encyclopedia of work. Retrieved June 7, 2026, from https://singulariki.com/questions/will-ai-replace-advertising-and-promotions-managers
@misc{singulariki-will-ai-replace-advertising-and-promotions-managers,
title = {Will AI replace Advertising and Promotions Managers?},
author = {{Singulariki}},
year = {2026},
note = {O*NET 30.3; BLS Occupational Employment and Wage Statistics (OEWS) May 2024; BLS Employment Projections 2024–2034; Anthropic Economic Index v4 (2026-01-15) + v2 (2025-03-27); Microsoft “Working with AI” working-with-ai; “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130; AI Occupational Exposure (AIOE) Felten, Raj & Seamans; ILO / Gmyrek et al. GenAI exposure gradient 2025; IBS O*NET-SOC ↔ ISCO-08 occupation crosswalk 2022; Frey & Osborne (2013) frey-osborne-automation; Dingel & Neiman (2020) dingel-neiman-workathome. Accessed June 7, 2026},
url = {https://singulariki.com/questions/will-ai-replace-advertising-and-promotions-managers}
} Citations name the underlying public dataset releases — they reflect what this page is built from, not just the URL.