Write sales outlines for use by staff.

“Write sales outlines for use by staff.” is a supplemental task performed by Advertising Sales Agents. Among the occupation's 20 rated tasks, workers place it 1st by importance (#20 most important). About 55% of workers say it is relevant to their job.

This is a single occupation-specific task statement from O*NET. The figures below describe how central the task is to the job and what independent studies measure about AI and this kind of work — not a prediction that the task will be automated.

Work activities this task rolls up to

O*NET groups concrete tasks into broader work activities shared across many occupations.

• Develop marketing or promotional materials. in Thinking Creatively

AI exposure

The OpenAI / Eloundou “GPTs are GPTs” study rates this task E1. Direct exposure — a language model could plausibly cut the time to do this task by at least half.

Exposure measures whether a model could meaningfully speed the task up — it is an estimate of overlap with model capabilities, not a measure of whether the work will be done by software. The study's intermediate score (β) for this task is 1.00. Automation potential label: T3.

How AI is actually used on this kind of task

The Anthropic Economic Index observes how people actually use AI on tasks like this one across millions of real conversations.

• 0.003% share of AI-use records mapped to this task
• 97% of that use is work-related
• Most common interaction: task iteration
• Average autonomy of the AI: 3.3 (1–5; higher = more autonomous)
• 98% of interactions still needed a human in the loop

Observed AI use describes people choosing to use AI as a tool on this kind of task today. It is augmentation and assistance, not a measure of jobs replaced.

Working with AI vs. handing it off

Of the AI conversations mapped to this task, the split between people working alongside AI and people delegating the task to it.

How people interact with AI on this task

Other tasks in this occupation

• Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising. · importance 4.6
• Maintain assigned account bases while developing new accounts. · importance 4.5
• Provide clients with estimates of the costs of advertising products or services. · importance 4.5
• Locate and contact potential clients to offer advertising services. · importance 4.5
• Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible. · importance 4.5
• Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance. · importance 4.4
• Process all correspondence and paperwork related to accounts. · importance 4.3
• Prepare promotional plans, sales literature, media kits, and sales contracts, using computer. · importance 4.3
• Draw up contracts for advertising work, and collect payments due. · importance 4.3
• Deliver advertising or illustration proofs to customers for approval. · importance 4.3
• Recommend appropriate sizes and formats for advertising, depending on medium used. · importance 4.2
• Inform customers of available options for advertisement artwork, and provide samples. · importance 4.2
• Write copy as part of layout. · importance 4.2
• Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers. · importance 4.1

See all tasks on the Advertising Sales Agents page.

Sources for this page

Every figure above traces to a named public dataset and the exact release below — not hand-written opinion. See the full methodology for what each measure does and does not mean.

• O*NET 30.3 U.S. Department of Labor / National Center for O*NET Development
• Anthropic Economic Index v4 (2026-01-15) + v2 (2025-03-27) Anthropic
• “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130 OpenAI / academic

Data compiled June 2, 2026. Figures are estimates, not advice.

@misc{singulariki-task-4598,
  title  = {Write sales outlines for use by staff.},
  author = {{Singulariki}},
  year   = {2026},
  note   = {O*NET 30.3; Anthropic Economic Index v4 (2026-01-15) + v2 (2025-03-27); “GPTs are GPTs” (Eloundou et al.) arXiv 2303.10130. Accessed June 7, 2026},
  url    = {https://singulariki.com/tasks/task-4598}
}